The Local Business SEO Challenge Google makes changes to its search algorithm and ad platform at a pace impossible for any business to keep up with. Listen to SEO geeks talk...
Finding the right approach to managing employees is often a difficult balance for mangers and business owners to acheive. Employees quickly pick up on all too familiar...
From the most challenging tasks come the most important learnings. When it comes to getting online reviews, few industries are as challenged as the Senior Care...
Let’s call it the “Money Box”. Being in the top 3 of the local search results box pays off in leads and sales for any local business. According to the...
A local business group contacted me to do a presentation on Google Ads. Naturally, since we’re a Google Ads management agency, I was thrilled to do so. But getting...
In this article, we’ll explore some of the more recent wisdom from experts around the web on the benefits, pitfalls, and future of online reputation management as it...
In Part 1 of this series, we showed why businesses should begin to use voice technologies. Google, Amazon, Microsoft, Apple, and others are rapidly developing Artificial...
I ran across a great customer service article by Help Scout. If you’re a professional in a larger company, they’re good concepts to organize your...
I’ve noticed that people who leave negative ratings online do so because they feel that not only did they not get what they expected, but they often feel that they...
Nothing keeps a business growing like the effectiveness of its ownership and leadership. In most cases, it’s a good thing for leadership, and all of its...
A few years ago I wrote a post for another blog about the power of an organization or a leader’s “why”. In today’s flashy, busy world, it’s as...
Sorry, business owners and managers, social media platforms are not ever again going to be much help in getting your message out organically. Here’s an excerpt from a...